Florida is home to one of the largest health insurance marketplaces in the country. More Floridians enroll in ACA marketplace coverage through HealthCare.gov than in almost any other state. That scale means more plan options, but it also means more room for confusion about what actually fits your situation.

What makes Florida a little different

  • Florida uses the federal HealthCare.gov marketplace rather than a state-run exchange.
  • A large seasonal and part-year resident population means coverage timing questions come up often.
  • Florida did not expand Medicaid under the ACA, which affects coverage options for some lower income households.
  • A large self-employed, small business, and retiree population means one-size-fits-all advice rarely applies.

Serving communities across Southwest Florida

Fig & Ivory Insurance Group is based in Fort Myers, with clients across the surrounding region and beyond. Explore guidance specific to your area below, or the broader Florida resources alongside it.